A new perspective on circular wardrobes
Curate & Rotate is a contemporary resale destination, offering an ever-evolving collection of minimalist, pre-owned, and past-season clothing and accessories. Our rotations include sought-after brands such as Tibi, Toteme, Malene Birger, Raey, Róhe, and Nanushka, alongside carefully selected vintage finds.
Focusing on consignment, brand samples, and past-season collections, Curate & Rotate lets you shop and sell your favourite independent labels in one place, with every item thoughtfully curated by us, keeping quality and style at the forefront.
We curate the best secondhand pieces, so you don’t have to endlessly scroll to find them
The C&R story
Curate & Rotate was born in 2020, in a spare bedroom, where founder Melanie began curating pieces she loved but no longer wore. What started as a hobby - soon evolved into something much larger: a vision for a more thoughtful, circular approach to fashion.
From the very beginning, the goal has been simple: to celebrate the craftsmanship, design, and stories behind every piece, and to ensure they find new homes where they will be cherished and worn with intention.
What began as small, humble beginning has since grown into a thriving fashion resale platform, bringing together a community of like-minded shoppers, designers, and brands who share our ethos.
Over the years, Curate & Rotate has hosted countless pop-ups, curated exclusive collaborations, and championed emerging and contemporary designers, all while maintaining a focus on mindful curation. Every item we feature is carefully considered, presented in a way that honours its quality, history, and individuality.
Our approach is rooted in more than just resale - it is about connection, sustainability, and storytelling. We believe in the power of circular fashion, in giving pieces the life they deserve, and in supporting a community that values both style and responsibility.
Curate & Rotate continues to grow - but at its heart, it remains the same: a place where beautiful pieces are celebrated, thoughtfully curated, and loved all over again.
We love what we do here at Curate & Rotate and we hope you love it too.
Our rotations
Our curated rotations are added to the website every Tuesday at 8pm, featuring our favourite items of the week in an easy-to-shop edit, styled on our in-house model to provide styling inspiration.
New pieces are also added to our online collection throughout the week as they become available, so be sure to explore our new arrivals throughout the week.
REPAIRING & UPCYCLING
Curate & Rotate works with seamstresses to repair and restore items as needed, ensuring they’re in their best possible condition before reaching you. We also love reworking and modernising vintage garments to breathe new life into them.
In-house creations
Inspired by the vintage garments we help to reinvent and elevate, Curate & Rotate is now creating its own line of minimalist, foundational wardrobe pieces—designed in Brighton and crafted in Margate from deadstock and natural fabrics.
Join our community
Our community is at the heart of everything we do. Join us for inclusive styling advice, interactive rotation previews, and become part of a collective that celebrates high-quality, ageless clothing.